Welcome, dear player, to the digital entertainment
universe crafted for you byEASE LIFE LIMITED (hereinafter
"we," "us," "our," or the "Company"). We are not merely
game developers and publishers; we are dreamers passionate
about creating fun and connecting souls. We are dedicated
to building relaxed, friendly, and imaginative virtual
spaces where every friend who steps inside can temporarily
forget the worries of reality and harvest pure joy and
warm companionship.
These Terms of Use (hereinafter "these Terms")
constitute an important agreement between you and us. This
is not a cold legal document, but rather a "Community
Covenant" for us to jointly maintain the order of this
digital home, protect the rights and interests of all
residents (i.e., "users" or "you"), and ensure the
sustainability of fun. It details the rights you enjoy,
the obligations you shall undertake, and the fundamental
rules governing our interaction when you use any of the
games, websites, applications, content, and related
services we provide (collectively, "our Services").
We understand that reading terms may not be
the most exciting part of gaming, but we encourage you to
take the time to read and fully comprehend every provision
herein. By choosing to access, register for, download, or
in any way use our Services, you are confirming that you
possess the requisite capacity to enter into this
agreement and have unreservedly agreed to be bound by all
its contents. This understanding and acceptance are the
key to unlocking your marvelous journey in the world of
EASE LIFE LIMITED and the cornerstone upon which we can
continue to provide high-quality services and build a
harmonious community together.
If you disagree
with any part of these Terms or cannot consent to any of
its provisions, we kindly ask that you immediately cease
using our Services. We respect your choice.
Equally important to these Terms is our
Privacy Policy. This policy details how we collect, use,
store, and protect your personal information. It forms an
integral part of these Terms and likewise requires your
review and consent.
Now, let's begin this
agreement and jointly safeguard this fun that belongs to
us all!
This Privacy Policy applies to all information processing
activities arising from your use of all Services provided
byEASE LIFE LIMITED. Specifically, it covers the following
scenarios:
Your download, installation, and running of
any mobile or PC games developed by us.
Your
access and use of our official websites, player forums,
community pages, and other online platforms.
Your interaction with us through our official
social media accounts.
Your contact with our
customer support team for assistance.
Your
participation in our online events, surveys, or testing
programs.
It is important to note that our
Services may contain links to third-party websites,
applications, or services (e.g., social media sharing
buttons, links from advertising partners). These
third-party services have their own independent privacy
policies and data processing rules, which are not governed
by this policy. We recommend that you carefully read their
privacy policies before accessing these third-party
services. We assume no responsibility for the information
practices of any third parties.
To provide feature-rich, smooth-running, and personalized
services, we need to collect some information related to
you. We categorize this information as follows and clarify
our purpose for collecting it:
2.1. Information You Provide to Us Directly
This is the information you actively choose to
share with us during your interactions.
Account Registration Information: When you
create aEASE LIFE LIMITED account, we may collect your
username (nickname), password, email address, or public
information from a third-party social account you choose
to link for login (such as profile picture, nickname).
This information is fundamental to creating and verifying
your unique identity in our world.
Profile
Information: You may voluntarily fill in more information
in your account profile, such as a personal signature, a
non-precise region, or interests, to create a more
personalized profile and help us recommend content or
friends you might be interested in.
Communication Records with Us: When you
contact our customer support team, report a problem, make
a suggestion, or communicate with us via email, social
media, etc., we will save your contact information and the
full content of the communication. This helps us track and
resolve your issues and improve our service quality.
Survey and Event Participation Information:
When you voluntarily participate in our market research,
surveys, or online events, we will collect the responses
and information you submit. This information is crucial
for us to understand player preferences, evaluate new
features, and enhance the community experience.
2.2. Information We Collect Automatically When
You Use Our Services
When you interact with
our Services, our systems automatically collect some
technical and behavioral data.
Device and
System Information: We collect information about the
device you use, such as the device model, operating system
version, hardware configuration, unique device identifiers
(e.g., IDFA, Android ID), network type, and language and
time zone settings. Collecting this information is to
ensure our games can run properly on your device, for
performance optimization, and to provide adapted language
versions.
In-Game Activity and Progress Data:
We record all your actions within the game, including your
game progress, level, achievements, owned Virtual Items,
playtime, interaction targets, and click behavior on
specific features. This data is core to saving your game
state and is the basis for us to analyze gameplay,
balance, and make personalized content recommendations.
Network and Connection Information: We collect
your IP address, network service provider information, and
approximate geographical location information (usually
determined based on IP address, not precise GPS location).
This is mainly used to analyze the geographical
distribution of our users, provide regional content,
maintain network security, and identify and block
malicious behavior.
Log and Diagnostic Data:
Our servers automatically record log information each time
you access the Service, including access times, pages
viewed, links clicked, and potential error or crash
reports (including related device status information).
This purely technical data is essential for us to diagnose
problems, fix bugs, and ensure the stable operation of the
Service.
2.3. Information We Obtain from
Third-Party Partners
In some cases, we also
obtain information related to you from our partners.
Third-Party Platform Information: If you
choose to log in or connect to our Services through a
third-party platform (such as a social network or an app
store), we will receive information shared with us by that
platform according to your privacy settings on it, usually
including your public profile (like nickname, profile
picture) and friends list (used only to find existing
friends in the game).
Data Analytics and
Advertising Partners: We partner with some third-party
analytics service providers to better understand the usage
of our Services. These partners may use cookies and
similar technologies to collect anonymized or
pseudonymized data about your interactions with our
Services and provide us with aggregated analysis reports.
Payment Processing Information: Please note
that when you make an in-app purchase, your payment
information (such as a credit card number) is provided
directly to a third-party payment processor (e.g., Apple
App Store, Google Play Store). We do not collect or store
this sensitive financial information. We only receive a
notification from the payment platform confirming that you
have completed the transaction and summary information of
the transaction (such as the item purchased and the time)
so that we can deliver the corresponding Virtual Items to
your account.
2.4. Special Note on Sensitive
Personal Information
We do not and do not
intend to collect any personal information that is
generally considered "sensitive," such as information
about your health, racial or ethnic origin, political
opinions, religious beliefs, or sex life. We kindly ask
that you do not share any such sensitive information
within our Services (for example, in chats or forums).
We collect your information not for snooping, but for a
common goal: to create and maintain a more excellent,
secure, and fun entertainment environment for you. Here
are the specific ways and purposes for which we use your
information:
To Provide and Maintain Core Services: This is
the most fundamental and important use. We use your
account information to identify you, your game data to
save your progress, and your device information to ensure
compatibility, allowing you to successfully log in, play,
and enjoy our Services.
To Personalize Your
Experience: Based on your gaming preferences, historical
behavior, and approximate geographical location, we may
recommend game content, events, or friends that you might
like, making each of your experiences more tailored to
your interests.
To Improve, Optimize, and
Develop New Services: By analyzing aggregated user
behavior data and feedback, we can identify shortcomings
in our Services, make targeted improvements, optimize game
balance, fix technical glitches, and gain inspiration for
developing new games or features.
To
Communicate with You: We will use your contact information
to send you important service-related notifications (such
as term updates, security alerts, account issues), respond
to your customer support requests, and, if you opt-in,
send you news, events, and promotional information that we
think you will find interesting.
To Ensure
Security and Fairness: We use technical data to monitor
and analyze abnormal behavior within the Services to
prevent and combat cheating, hacking, fraud, and other
violations of our Terms of Use, thereby maintaining a fair
and secure gaming environment and protecting the
legitimate rights and interests of all users.
To Fulfill Legal Obligations and Compliance
Requirements: In certain situations, we may need to use or
retain your information to comply with applicable laws and
regulations, respond to legally binding government or
judicial requests, or resolve potential legal disputes.
We are deeply aware of the private nature of your
information and commit to never selling your personal
information to any third party. We will only share your
information with third parties in the following limited
and necessary circumstances, and we will do our utmost to
ensure that the recipients provide a comparable level of
protection:
Sharing with Service Providers and Partners:
We cooperate with a number of trusted third-party
companies to assist us in providing and improving our
Services. These partners include:
Cloud
Storage and Server Hosting Providers: For storing your
data and hosting our Services.
Data Analytics
Service Providers: To help us understand user behavior
patterns.
Customer Support Tool Providers: To
help us manage and respond to your support requests.
We have signed strict data processing
agreements with all these partners, requiring them to use
your information only for the purposes we specify and to
take adequate security measures to protect your data.
Sharing for Legal Obligations or to Protect
Rights: When we have a good faith belief that it is
necessary to disclose your information to comply with a
legal obligation, respond to a valid legal process (such
as a court order or subpoena), or protect the rights,
property, or safety of us, our users, or the public.
Sharing in Connection with a Corporate
Reorganization or Transaction: IfEASE LIFE LIMITED
undergoes a business transition, such as a merger,
acquisition, asset sale, or bankruptcy, your personal
information may be part of the assets transferred. In such
cases, we will take reasonable steps to ensure that the
recipient continues to adhere to the commitments of this
Privacy Policy.
Sharing with Your Explicit
Consent: Outside of the situations described above, if we
need to share your personal information with any other
third party, we will obtain your explicit consent
beforehand.
Sharing of Anonymized or
Aggregated Data: We may process your personal information
to transform it into anonymized or aggregated data that
cannot identify you personally. We may share this type of
non-personally identifiable information with partners for
purposes such as research, industry analysis, and business
intelligence.
We firmly believe that you should have control over your
own personal information. To this end, we provide you with
the following series of rights and tools:
Right to Access and Correct Information: You
can usually access and modify some of your personal
information (such as nickname, profile picture, contact
details, etc.) directly through the account settings
interface in our Services. If you wish to access or
correct other information we hold about you, you can
contact us at [email protected].
Choice
to Manage Communication Preferences: For marketing-related
emails or notifications we send, you can opt-out at any
time via the "unsubscribe" link in the email or by
adjusting your account settings. Please note that you
cannot opt-out of all communications, as we still need to
send you crucial service-related notices.
Control over Cookies and Similar Technologies:
Most web browsers and mobile devices allow you to manage
cookies and other similar tracking technologies. You can
adjust your device or browser settings to refuse or delete
certain cookies. However, please be aware that doing so
may affect certain functions of our Services and prevent
them from working properly.
Right to Account
Deletion: If you decide to no longer use our Services, you
have the right to request the deletion of your account.
You can submit a request through the process we provide or
by contacting us directly. Please understand that once an
account is deleted, all related data (including game
progress and Virtual Items) will be permanently erased and
cannot be recovered. Additionally, for legal or compliance
reasons, we may need to retain archival copies of some
information for a reasonable period after deletion.
Right to Make a Privacy Inquiry: If you have
any questions, complaints, or requests regarding our
privacy practices, you have the right to contact our data
protection team at any time via [email protected].
We will take every inquiry seriously and respond within a
reasonable timeframe.
We employ a series of industry-standard, reasonable
physical, technical, and administrative security measures
to protect the information we collect and store from
unauthorized access, disclosure, use, modification, or
destruction. These measures include:
Technical Safeguards: We use data encryption
technology (such as SSL) to protect data during
transmission; employ strict access control systems to
ensure that only authorized employees can access your
personal information; and deploy firewalls and intrusion
detection systems to defend against external attacks.
Administrative Systems: We provide data
security and privacy protection training for all our
employees and have established internal data management
systems and operating procedures. We strictly limit and
record employee access to personal information.
Security Disclaimer: Although we have done our
utmost, please understand that no method of transmission
over the Internet or method of electronic storage is 100%
secure. Therefore, we cannot guarantee the absolute
security of your information. When using our Services, you
should also take steps to protect your personal
information, such as using strong passwords and keeping
them secure.
7.1. Data Retention Period
We will retain your personal information only
for as long as necessary to fulfill the purposes described
in this policy, and for as long as required by applicable
laws and regulations. The criteria for determining the
"necessary period" include:
Whether you are
still using our Services and maintaining an active
account.
Whether we have any unresolved legal
disputes or ongoing contractual obligations.
Whether there are specific data retention
requirements by law or regulation.
When your
personal information is no longer needed for the above
purposes, we will take reasonable measures to securely
delete it or anonymize it.
7.2. International
Data Transfer
EASE LIFE LIMITED is a globally operating company.
Therefore, the personal information we collect may be
transferred to, stored in, and processed in jurisdictions
outside of your country or region, where the privacy laws
may differ from those in your location. Regardless of
where your information is transferred, we commit to
ensuring that your information receives a comparable level
of protection in accordance with this Privacy Policy and
by implementing internationally recognized data protection
measures (such as signing standard contractual clauses).
We recognize the importance of protecting the privacy of
minors. Our Services are primarily intended for adults.
For children identified as being under the legal age of
consent in their jurisdiction, we will not knowingly
collect their personal information without verifiable
consent from their parent or legal guardian.
If, as a guardian, you discover that your
child has provided us with personal information without
your consent, please contact us immediately at
[email protected]. Upon verification, we will
promptly take steps to delete such information from our
records.
As our Services continue to evolve and laws and
regulations change, we may update this Privacy Policy from
time to time. For any material changes, we will notify you
before they take effect through what we deem appropriate
means, such as by posting a prominent notice on our
official website, sending an email, or via an in-game
pop-up. We encourage you to review this policy
periodically to stay informed about our latest privacy
practices.
If you continue to use our Services after the
changes to the Privacy Policy become effective, you are
signifying your acceptance of and agreement to be bound by
the revised policy.
We have established a dedicated team to handle all matters
related to privacy. If you have any questions, comments,
suggestions, or complaints about this Privacy Policy or
our handling of your information, please do not hesitate
to contact us at any time through the following channels:
Email: [email protected]
Mailing Address: Room 1603, 16/F, Tung Ning
Building, No.125-126 Connaught Road Central, Sheung Wan
District, Hong Kong
Thank you for taking the
time to read our Privacy Policy. We look forward to
spending more safe and enjoyable moments with you in the
world ofEASE LIFE LIMITED
© Copyright 2025EASE LIFE LIMITED All Right Reserved
